CRM

Folk CRM

Contact-based CRM that replaces spreadsheets. Built for teams managing relationships — hiring, fundraising, partnerships.

CRMContactsHRPartnerships
Website folk.app
Pricing Free plan, paid from $20/mo
Our rating 4.5/5
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What is Folk?

Folk is a people-first CRM built for organizing and managing your network. It centralizes contacts from Gmail, LinkedIn, spreadsheets, and other sources, allowing teams to collaborate around relationships — without needing to build deal pipelines.

Who is it for?

Built for teams in HR, fundraising, recruiting, partnerships, and PR — any group working around people rather than deals. Ideal for startups, agencies, or freelancers managing a network collaboratively.

Strengths

  • Unified contact book: sync from Gmail, LinkedIn, and spreadsheets
  • Tags, filters, reminders, and custom fields make sorting easy
  • Team inbox and shared contact views to avoid duplicate efforts
  • Email campaigns, templates, and tracking built-in
  • Modern UI with simple onboarding for non-tech teams

What to consider

  • Not suited for complex sales pipelines or heavy reporting
  • Some features require a paid plan
  • Better for people-centric workflows — not a fit for opportunity tracking

Bottom line

If your team still manages outreach in spreadsheets, Folk is a clear upgrade. It brings structure to contact-heavy work like PR, hiring, and relationship management.

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